Strategy view · qualitative · not a forecast
Where AURIX rides the megatrends, and where they outrun the portfolio.
Positioning strength is computed from the 2026-09-13 public series pages with the Navigator's own scoring. Growth is High / Medium / Low with a cited source or an explicit illustrative label. No market sizes.
Megatrends
Click a trend to filter the mapOpportunity map
22 applications
1 Whitespace7 Reinforce7 Ride the trend4 Sustain2 Defend1 Adjacent (outside MCU scope)
| Growth ↓ / Strength → | Gap | Weak | Moderate | Strong | Adjacentoutside MCU scope |
|---|---|---|---|---|---|
| High | Whitespace | Whitespace | Reinforce | Ride the trend | Adjacent (outside MCU scope) |
| Medium | Watch | Watch | Sustain | Sustain | Adjacent (outside MCU scope) |
| Low | Monitor | Monitor | Defend | Defend | Adjacent (outside MCU scope) |
By stance
Whitespace
Reinforce
Ride the trend
Sustain
Defend
Adjacent (outside MCU scope)
Test an application
Describe an application and choose its growth. The Navigator extracts the needs; placement uses the same rules as the map. Growth you set is labeled user-set. Session only.
Sources for cited growth signals
Excerpts are verbatim from the source on the access date. Signals without a neutral public source are labeled illustrative.
- International Energy Agency (IEA) — Global EV Outlook 2025 — Executive summary
“Electric car sales exceeded 17 million globally in 2024, reaching a sales share of more than 20%.”
Accessed 2026-09-14 - EUR-Lex (European Union) — Regulation (EU) 2019/2144 on type-approval requirements for motor vehicles (General Safety Regulation)
"intelligent speed assistance" … "driver drowsiness and attention warning" … "advanced driver distraction warning" … "advanced emergency braking systems" … "emergency lane-keeping system"
Accessed 2026-09-14 - EUR-Lex (European Union) — UN Regulation No 155 — cybersecurity and cybersecurity management system
“UN Regulation No 155 – Uniform provisions concerning the approval of vehicles with regards to cybersecurity and cybersecurity management system”
Accessed 2026-09-14 - EUR-Lex (European Union) — UN Regulation No 156 — software update and software updates management system
“UN Regulation No 156 – Uniform provisions concerning the approval of vehicles with regards to software update and software updates management system”
Accessed 2026-09-14 - NIST — FIPS 203 — Module-Lattice-Based Key-Encapsulation Mechanism Standard
“At present, ML-KEM is believed to be secure, even against adversaries who possess a quantum computer.”
Accessed 2026-09-14